TGFOA 2026 Fall Conference · Booth 59

Wilson County

Population 147,737 (Census 2020). 3 people from Wilson County at the conference.

This page is built only from public records: the Tennessee Comptroller's certified property tax tables, the Department of Revenue's retail sales activity, and the 2020 Census. Every figure names its source and year. It is what a resident, a reporter, or a bond analyst can already see about Wilson County. The question the booth is asking is whether they can see it in a form they can use.

What the numbers show

Wilson County's certified county property tax rate was $1.9089 in 2025, against $2.5189 in 2018. The most recent certified-rate reset followed a reappraisal in 2021, when the county rate moved from $2.5189 to $1.9089. The reset lowered the rate because assessed values rose. On a $300,000 home in unincorporated Wilson County, the 2025 county property tax bill is $1,432. Among the 17 Tennessee counties whose latest reset was in 2021, the $1.9089 rate is the 5th lowest of 17, and their average is $2.258. Against the 4 comparison counties, it is the 3rd lowest of 5: Maury County ($1.91), Sumner County ($1.421), Anderson County ($1.5038) and Montgomery County ($2.10). The 3 municipalities with their own rate have combined 2025 rates from $2.1989 in Mount Juliet to $2.8917 in Lebanon.

Retail sales activity in Wilson County was $3.95 billion in 2025, up 5.8% from 2024, while statewide retail sales activity was up 1.8%. County year-over-year growth beat the state's in 11 of 12 months. Autos, Boats, Aircraft made up 25.6% of county retail sales against 20.5% statewide, the sector where the county is most over-weighted. Other Retail made up 11.1% against 16.2% statewide, the sector where it is most under-weighted. General Merchandise was the fastest-growing sector, up 12.6% from 2024. The county had 147,737 residents in the 2020 Census.

ADA Title II deadline: April 26, 2027. The Department of Justice rule gives public entities with a total population of 50,000 or more until then to bring web content and dashboards to WCAG 2.1 AA. The tier is set by the entity's total population in the most recent decennial Census; Wilson County's 2020 count of 147,737 puts it in the 50,000-or-more tier. Special district governments, such as utility and school districts, have April 26, 2028 regardless of size.

A $300,000 home in Wilson County, 2025

Everyone knows their rate. Almost nobody has seen the bill side by side with the city next door, or watched it move through a reappraisal. Certified property tax rates, tax years 2018 to 2025, Tennessee Comptroller of the Treasury. Residential assessment 25%. Tap a bar to put it in the cards.

Appraised value $300,000 Tax year 2025

Lebanon combined rate, 2025 2.8917 per $100 assessed

City share of the bill 26.4% of the combined rate

Lebanon bill, 2025 $2,169 county $1,432, district $223, was $2,632 in 2018

Drag the year back to 2018. A lower bill after a reappraisal year is a certified-rate reset, not a tax cut: the rate falls because the appraisals rose. The bars keep one scale across years so the change is real.

Rates behind these bars, 2025

Municipality	County rate	City rate	District	Combined
Lebanon	1.9089	0.6855	0.2973	2.8917
Watertown	1.9089	0.6027		2.5116
Mount Juliet	1.9089	0.29		2.1989
Unincorporated	1.9089	0.00		1.9089

Compare within your county only; appraisal levels differ by county. The county rate that applies inside a city can differ from the unincorporated rate where a city sits outside a county fire or road district.

Your county reset its rate in 2021, with 16 others

Peer groups are always by size. Nobody groups counties by reappraisal year, yet that is the group whose budget conversation matches yours this year. Tennessee's certified tax rate law rolls the county rate down after a reappraisal, so a drop is a reset, not a cut. The one place a change is a real increase is the year right after. Tap a county in the cohort list to draw its line over yours.

County rate, 20251.9089was 2.5189 in 2018

Resets since 201912021

In the room from your cohort10of 17 counties that reset in 2021

2025: 1.9089(0.0% on the year before) Wilson County rate average of the 2021 cohort reset year

The 2021 cohort, county rate 2025. Tap to overlay.

* someone from this county is at TGFOA 2026. Up to four overlays at once. Reset years are inferred from the rate path; the Comptroller's reappraisal schedule is the authoritative list.

Your retail base against Tennessee, 2024 to 2025

Is the sales tax base growing faster or slower than the state's, which months carried it, and what is it made of. Tennessee Department of Revenue retail sales activity by county, January 2024 to December 2025. Tap a sector below to redraw the chart for that sector.

Wilson County, 2025 vs 2024+5.8%$3.73B to $3.95B

Tennessee, 2025 vs 2024+1.84%$154.43B to $157.27B

All retail, Wilson County vs Tennessee, 2025 by month

Wilson County Tennessee 100 = the same month of 2024

What the base is made of, 2025

Each sector's share of Wilson County retail sales minus its share statewide, in points. Right means over-weight versus Tennessee. Tap a sector to chart it.

County-level retail activity as reported to the Department of Revenue. A city page shows its host county. Sector categories are DOR's; a single dealership cluster or outlet mall can dominate a small county.

Wilson County last rate reset 2021 county rate 2025: 1.9089 8 at TGFOA from this county

2019202020212022202320242025 none Year of the latest certified-rate reset, county rate, TN Comptroller tables 2018 to 2025. Tap a county.

Compare with a neighbour

Same county first, then the nearest by 2020 population. Everyone listed is in the room this week.

Every figure here is public and dated.

If one is wrong, tell me and it is fixed on this page tonight. You will know before I do. This is the free version, built from public records in a week. The paid version runs on your own ERP data: budget to actual, overtime and position control, revenue forecasting, as a fixed-price budget dashboard or the full reporting platform. Ask at booth 59.

Book a 30-minute call

Sources: Tennessee Comptroller of the Treasury, certified property tax rates, tax years 2018 to 2025. Tennessee Department of Revenue, retail sales activity by county, 2024 and 2025. U.S. Census Bureau, 2020 decennial count. Sound BI, Nashville, Tennessee. aaron@soundbi.com.

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